
According to analysts from investment bank Morgan Stanley, Apple is bound to imminently increase production of the iPhone 17 series. For 2025, it will up the order from 84-86 million units to a number in the low 90 millions. The production increase will focus primarily on the iPhone 17 Pro and iPhone 17 Pro Max, as demand for the iPhone Air has so far been lower than predicted. But, if this report is accurate, Apple underestimated how many people would want to buy a Pro or Pro Max, and is now going to adapt to increased market demand for those models. Morgan Stanley analysts think...
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